Paw Patrol
Learn about Guru’s decade-long journey with Spin Master shaping the global sensation!
GURU ORIGINAL
True and the Rainbow Kingdom
Hit preschool series following the heroic True with over a billion views on YouTube!
In the award-winning preschool series True and the Rainbow Kingdom, True and her hilarious best friend Bartleby the cat come to the rescue of Rainbow City’s whimsical citizens. Based on the artwork of world-renowned artists FriendsWithYou, the series has captivated children and families all over the world with four seasons now available on Netflix. True empowers both girls and boys to be mindful, courageous and respectful of all living things.
- Project Type
- Original IP
- Format
- 35 x 22' & 1 x 44' Holiday Special (4 SEASONS)
- Style
- 3D Animation
- Audience
- 3-6 Year Olds
- Production Status
- Completed
Partners
Awards & Nominations
FROM STREET ART TO NETFLIX TO GLOBAL KIDS BRAND
True and the Rainbow Kingdom has soared to become a top global children’s franchise, empowering young audiences everywhere to be mindful, courageous and respectful of all living things.
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Did you know?
True and the Rainbow Kingdom was created and inspired by the whimsical artwork of world renowned installation artists FriendsWithYou, drawing creative influence from the vibrant, magical worlds depicted in their designs.
-
1B+
Views
globally on YouTube!
-
5B+
Impressions
across social platforms!
-
50+
Licensing Deals
signed worldwide!
A True franchise
True and the Rainbow Kingdom’s licensing program extends the show’s colourful world into the hearts and homes of fans worldwide, offering a way range of products developed by Guru’s global partnerships with top licensees and distributors.
Dominique Bazay
Former Director Kids & Family, Netflix at Kidscreen Summit 2018
“True and the Rainbow Kingdom is the gold standard in terms of look and feel of animation for preschool content at Netflix.”